STREAMING TV STATS
Over 24 million active accounts.
Roku users spend an average of 50 hours per month viewing.
14.8 billion hours of content was streamed on Roku during 2017 which shows its growth in comparison with 5.5 billion hours streamed in 2015.
The above is for the US but Europe, including the UK are now following. This is exciting!
We used plenty of things to market our wares over the years from email marketing, Social Media, websites, eBooks, podcasts, radio and so on, and all have given some success, for sure. But how about TV? Well that is quite out of our league as it’s too costly, for a start … well it WAS, until now.
Marketing Bugle Academy TV is launching in 2019 and YOUR business video can feature upon it.
Imagine your educational, informational, beneficial and promotional video being available for, potentially, millions of people to view from their office or home.
Roku TV introduced business channels a while back and where they have taken off in popularity, big time, especially in the US but where Europe are following closely behind.
Marketing Bugle have their own channel and will be covering a number of business categories to get our launch off to a flying start.
If you would be interested in having your business video made available to a hot audience of avid business followers, do get in touch and let’s chat about the possibilities involved.
Once your category or, indeed, your channel gains a few thousand regular viewers, it gets super-exciting.
This new way of getting leads for your business has been thoroughly tested and we know it works but, as always, Marketing Bugle like to ensure it works for them and their clients before putting the service on general release. Hop on board now and you’ll be getting the best chance ever of trying out TV, probably, for the first time.
What is Roku TV?
Simply put, Roku allows you to watch free and paid video content on your TV via the Internet. TV and Movie streaming services like Netflix, Amazon, Hulu, Sling TV, YouTube and more are loaded on the Roku similar to how apps are loaded onto a smartphone. While the majority of the content is prerecorded, services like Hulu allow a lot of content to be viewed just one day after its initial airing on television. Furthermore, apps like Sling TV allow content to be viewed live as it airs.
The “Roku box” (as some call it) is the easiest way to stream video to your television. Roku is a 6-inch square device for your television used to watch movies and TV shows through apps that are also referred to as channels. For those looking to buy a new television, a Roku TV has all the function of a Roku built into a quality TV.
When Roku came out in 2008, the only streaming service available was Netflix. Since then, streaming internet TV has enjoyed widespread adoption. Today, there is very little content available on Cable TV that you can’t stream with a Roku and watch on your TV.
As of October 2018, Roku is offering the following 7 streaming devices. There are five set-top streaming boxes, the Roku Ultra, Roku Premiere, Roku Premire+, Roku Express and Express+. Then there are two sticks, the Roku Streaming Stick and Roku Streaming Stick Plus.
Roku has not only unleashed a deluge of streaming devices, but also some new functionality available in the Roku operating System. Furthermore, two of the devices support High Dynamic Range (HDR) video on HDR compatible TVs.
All new Roku devices are currently available on Amazon and other outlets.
Source: Grounded Reason